What’s new from Acoustic: May 2026
Uncover the buying signals that standard reporting misses and act on them the moment they appear.

Act on the channels that drive your best customers
Know which channels work for each customer and use that insight to segment, automate, and personalize campaigns.

Personalize across channels without cloning
Apply personalization rules at the orchestration layer — no more duplicating your campaigns to tailor experiences.
Control when contacts re-enter your journeys
Re-entry rules now live in your journey, not in a separate exclusion segment — configure once and they carry over when you duplicate campaigns.
Connect your Snowflake data without middleware
Enhancements allow you to ingest and export audience and consent data from Snowflake — with no ETL or middleware.

Dive deeper into the release
Take a closer look at what's new and how to make the most of it.
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Put customer intent at the center of every campaign
Explore how Acoustic Connect turns real-time customer signals into campaigns that convert.