Acoustic + GTM Partners team up to deliver The Comprehensive Guide to Go-To-Market
GTM Partners, a go-to-market analyst firm, has developed a Comprehensive Guide to Go-to-Market more efficiently and effectively. The guide is the first of its kind and includes data and insights provided by G2, the world’s largest and most trusted software marketplace, along with input from Acoustic and some of the world’s leading customer experience brands.
Our partnership with GTM gives Acoustic customers access to this proven approach along with the strategies to improve go-to-market efforts with an actionable framework.
One of the biggest hurdles to success is internal silos. By uniting marketing, sales, customer success, and product management, companies can create a unified customer experience and better meet revenue and retention goals.
The Comprehensive Guide to Go-To-Market does a deep dive into:
- The current state of GTM
- The evolution of Marketing and Sales functions and their role in GTM
- A unifying definition for GTM and the roles and responsibilities of CEO, CMO, CROs, and more
- An 8-pillar GTM Operating System that helps companies approach GTM more holistically
- A use-case-based GTM Technology Cloud that helps organizations identify the right tech to support their GTM process
- Key trends that are driving the GTM Technology Landscape, in partnership with G2
Get the complimentary Comprehensive Guide to Go-To-Market here.
Interested in learning more about how to create unified customer experiences? Contact us.
By Acoustic
Acoustic is a global marketing and customer engagement provider delivering solutions that give brands a deeper understanding of their customers and the ability to act in the moments that matter. Our mission is to help brands build closer customer connections through data-driven visibility and personalized engagement. Our customer engagement, digital analytics, and retail pricing solutions are purpose-built to enable marketers to build, scale, and optimize customer experiences throughout the customer lifecycle, from discovery to post-purchase. With 25+ years of MarTech experience, our team of trusted experts is focused on helping brands across industries exceed expectations and build meaningful, lasting customer relationships.
