10 Ways Customer Signals Drive Increased Engagement
Marketers have no shortage of data. But when it comes to personalization, which data helps marketers scale with speed and ease? When brands leverage behavioral data, they can make the most out of their owned channels like email, SMS, and social media. The insights that behavioral data provides enable marketers to build more granular segments and more targeted journeys, and optimize re-engagement and re-targeting efforts, all in real-time.
Join us on October 4th at 1 PM ET/10 AM PT as our Director of Marketing Strategy Jessica Mok, shares 10 ways marketers can leverage behavioral data and make it actionable.
What you’ll takeaway:
- A solid understanding of what behavioral experience data is and why it's a crucial tool for marketers
- 10 practical ways to leverage behavioral experience data to optimize your marketing efforts and drive better outcomes
- Why you need to know your customers' channel preferences and messaging frequency to effectively market and increase customer satisfaction
From tailoring seasonal campaigns to designing loyalty programs, you’ll learn how to elevate your brand’s marketing strategies.
Director of Marketing StrategyJessica Mok
Jessica Mok is the Director of Marketing Strategy at Acoustic, focused on crafting strategies to amplify brand presence and generate leads. Specialized in research and product marketing, she has a passion for driving growth and community in B2B SaaS industries. Prior to Acoustic, Jessica was a marketing specialist at Samsung SDS overseeing the company’s digital marketing efforts and at Cisco was a part of the industry marketing team focused on retail, financial services, and healthcare.
Transform how you connect with your customers
Acoustic Connect helps you create campaigns that adapt to real-time behaviors, turning everyday interactions into long-term loyalty.