Expert advice for boosting your business
If you have a channel or franchise network that is critical to your success, you likely need it to execute some digital marketing. This distributed marketing, or through-channel marketing, is one of the fastest-growing categories in all of marketing. Transforming your distributed marketing efforts could be the difference between beating your business objectives and missing them.
Join the Acoustic team and Jay McBain, Principal Analyst with Forrester, as we discuss distributed marketing tips, best practices and trends for 2020 and beyond.
If you are a marketer and you engage in distributed marketing efforts (in retail, hospitality, restaurants, entertainment, financial services, insurance, and more), you should attend this webinar. You will learn:
- How channel marketing is evolving and how to take advantage of the latest trends
- How to transform your distributed marketing efforts to drive customer engagement and conversion
- How the newest tools can help you optimize your digital distributed marketing efforts
We look forward to seeing you at this exciting event.
Principal Analyst, ForresterJay McBain
Jay leads Forrester's research and advisory for global channels, alliances, and partnerships. He focuses on B2B marketing in the age of the customer; understanding and navigating the complexity of multiple routes to market; and describing the technology infrastructure to build and support channel relationships. Jay has spent his 24-year career in various executive channel, sale, marketing, and strategy roles within IBM, Lenovo, Autotask, ChannelEyes, and now Forrester.
Program Director, Marketing ResearchLoren McDonald
McDonald develops research-based content and educates marketers on digital marketing best practices including the impact of AI and machine learning. He has 35 years of marketing experience at companies including IBM, Silverpop, Arthur Andersen, and USWeb/CKS.
Global Head of Product MarketingDavid Miller
David leads product marketing for the Acoustic Portfolio and works with clients and prospects to identify needs, messaging and value propositions for these solutions. David has more than 20 years of experience spanning roles at Model N, eFront, Intralinks, CA and Oracle.
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