How financial services can accelerate revenue
At a time when in-person banking is at an unprecedented low, financial services marketers must focus their efforts on innovation to both keep existing customers and win new ones. It’s imperative for financial services organizations to take a digital-first approach to acquisition and customer loyalty. Tactics that might sound simple--email, SMS, personalization, mobile engagement--require significant strategic planning to be successful. With the proper care and attention, these approaches can help financial services organizations increase revenue at scale.
In this webinar, Michael Trapani, Sr. Director of Product Marketing and Jasmin Sadikovic, Solutions Engineer, will explore the current state of digital deployment within financial services. Michael and Jasmin will also discuss how all disciplines within financial services can supercharge their digital strategy through:
- Distributed marketing
- Franchise models
- Personalized digital banking
Sr. Director, Product Marketing and Partnership MarketingMichael Trapani
Michael oversees product and partner marketing at Acoustic, and brings marketing experience from companies like Apple, IBM, and the startup space. In his spare time, he enjoys reading boring history books.
Solutions Engineer, AcousticJasmin Sadikovic
Jasmin has spent majority of his career in the eCommerce retail and digital marketing space. He has extensive experience in being a user of a variety of marketing technologies and now works as a Solutions Engineer at Acoustic helping customers with their campaign automation, analytics and content needs.
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