The new rules of email deliverability

Over the past year, Gmail, Yahoo, Microsoft, and Apple have completely reshaped the email deliverability landscape. They’ve introduced stricter requirements around authentication, unsubscribe processes, and complaint rates—all while redefining inbox placement with a “relevance first” approach.
Join Acoustic experts Caroline Henno (Principal Consultant, Professional Services) and Senior Support Analysts, Nicholas Engelhard and Parsa Kashefi as they break down how these updates affect your sender reputation and inbox performance—and what you can do to adapt your email strategy for visibility, not just delivery.
You’ll receive a field-tested checklist, learn about Gmail’s new Manage Subscriptions dashboard, BIMI verification, RBL avoidance, and get actionable tips on how to effectively monitor your deliverability.
Walk away with clear, practical steps to strengthen your sender reputation and set your email program up for success in 2026 and beyond.
In this webinar, you will:
- Learn the latest 2025 deliverability requirements from Gmail, Yahoo, and Microsoft—and find out what will be most important heading into 2026.
- Get a proven checklist to improve authentication, maintain good sender reputation, and avoid landing in spam folders.
- Get some tips on how to optimize your email strategy to stand out in the inbox, not just reach it.
- Discover how to effectively monitor your deliverability in Acoustic Connect.
Caroline brings a wealth of experience to the table, especially when it comes to bridging the gap between strategy and execution. With over 15 years of consultancy and marketing experience, she has developed effective approaches to craft tailored solutions that optimize customer experience and drive conversion. Her strength lies in her deep strategic marketing knowledge, which is key when adapting to various industries. She focuses heavily on data-driven decisions, trends, customer journey mapping, and testing.
Sr. Support AnalystNicholas Engelhard
Nicholas Engelhard is a Senior Support Analyst at Acoustic, where he specializes in technical support, SQL, and system optimization. He draws on his experience in frontline support to bring a client-focused perspective to solving complex technical challenges. Currently, Nicholas is expanding his expertise in data analytics to uncover insights that drive smarter business decisions and improved customer outcomes.
Sr. Support AnalystParsa Kashefi
Parsa Kashefi is a Senior Support Analyst at Acoustic, specializing in troubleshooting and technical support for complex MarTech environments. With extensive experience in client escalation management and incident resolution, Parsa brings a steady, solution-oriented approach to every challenge. His background in provisioning and managing client systems helps ensure smooth operations and exceptional customer outcomes.
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