Customer expectations for loyalty programs are high—how can you make yours a success?

Loyalty programs have long been a key ingredient for retailers—and all brands—working to create long-term relationships with customers.

The time has come to evolve, enhance, and optimize those programs. Loyalty 2.0 is here.

In our new guide just released today, Melissa Tatoris, Chief Innovation Catalyst at Acoustic, explores how retailers can design the best loyalty program.

Review the guide to learn more about Melissa’s perspective on:

Developing point structures, accounting for point accelerators, and defining redemption clarity

Meeting consumers where they are to reward them and the importance of “VIP” recognition

Why your loyalty program is only as good as your promotional efforts

Aligning on what success means from the outset, and then consistently measuring

Learn more in the full report.

Connect with Melissa on LinkedIn to discuss this topic further.

Loyalty 2.0: optimize and enhance your program