Acoustic Recognized as a Technology Leader: SPARK Matrix™ Multichannel Marketing Hubs

Wrapping up the year with good news is a great feeling, especially this year following the launch of our new customer engagement platform, Acoustic Connect. With the help of our customers’ feedback, our valued partners’ commitment to innovation, and an incredible team of Acoustic engineers and developers, we’re excited to share that Acoustic has been recognized by Quadrant Knowledge Solutions as a Technology Leader in the SPARK Matrix™: Multichannel Marketing Hubs 2023 research report.
Analysts evaluated vendors on several parameters, including data management, segmentation, personalization, product strategy, and market presence. Acoustic Connect received high marks for having *“advanced SMS, MMS, and WhatsApp features, such as image inclusion and previews for different devices for real-time conversations.” Analysts also mentioned the advantage our “cloud-native send engine, which is capable of high message volume and auto-scaling for resource optimization based on usage to ensure efficient and timely message delivery,” offers marketers. And Acoustic Connect’s “seamless integration with various marketing technology and advertising technology tools allowing businesses to connect the platform with their existing technology stack, regardless of the tools they’ve already invested in,” was also called out as a key benefit. Being named as a Technology Leader in this report puts us at the forefront of multichannel marketing technology so this one means a lot to us!

In the past year, we’ve made the commitment to invest in strategic innovation that changes how marketers interact with their customers across any channel empowering them to personalize customer connections and drive real results. Acoustic Connect is a true paradigm shift in the Multichannel Marketing Hubs space. It allows brands to capture customer behavioral signals beyond clicks and opens to determine their level of engagement and intent to purchase, and immediately take action on any channel (web, SMS, WhatsApp) to increase conversion rates.
Learn how to revolutionize your marketing strategies and drive your business forward with Acoustic Connect.
Download the full SPARK Matrix™ research report here.
*Excerpted from Quadrant Knowledge Solutions SPARK Matrix™: Multichannel Marketing Hubs (MMH), 2023, Market Insights, Competitive Evaluation, and Vendor Rankings Research Report