JOURNEY ORCHESTRATION

Build journeys that feel tailor-made for every customer

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Guide your customers through every lifecycle stage with real-time journeys that drive deeper engagement, conversions, and long-term loyalty.

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MARKETING AUTOMATION

Connect with customers at scale with automated cross-channel campaigns

Automate communications across email, SMS, and WhatsApp by scheduling recurring campaigns — like newsletters and birthday messages — in advance. Use audience segments to tailor messages by attributes like loyalty status, while real-time triggers based on customer behavior allow you to scale personalization across their journey.

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DYNAMIC CUSTOMER EXPERIENCES

Drive omnichannel engagement with behavior-based campaigns

Orchestrate multistep customer journeys at scale by triggering targeted messages using a drag-and-drop canvas and "if-then" logic based on customer behavior, intent, and past interactions. Automatically respond as they engage with your channels — making purchases, submitting forms, or browsing without buying — to ensure each step is relevant and impactful.

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DATA-DRIVEN OPTIMIZATION

Maximize conversions through AI-driven personalization

Optimize your campaign performance by leveraging AI-powered customer insights to predict behaviors, anticipate frustration, and recognize shifting preferences as they happen. Use these insights to update customer journeys, adjusting message content, timing, frequency, and channels to proactively engage high-value customers before they lose interest.

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A marketer’s guide to customer journey orchestration

We partnered with MarketingProfs to explore CJO and how it improves business outcomes.

Journey orchestration features you’ll love

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Drag-and-drop journey builder

Easily design personalized, multistep journeys in minutes — no coding required.

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Cross-channel composer
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Create messages in the same editor and deploy them across channels in one seamless workflow.

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Automated campaign scheduling

Deliver communications on your preferred cadence, whether weekly, monthly, or any frequency that fits your strategy.

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Trigger-based messaging

Initiate journeys based on customer actions, like completing an order, or behaviors, like browse abandonment, to deliver personalized messages in response to real-time events.

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AI-powered predictions
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Engage contacts based on the product or category they are most interested in and how likely they are to convert.

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Dynamic segments

Automatically update audience segments as customer data or behaviors change, ensuring the segment is always refreshed based on the most recent interaction.

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Channel prioritization

Automate message delivery across channels based on customer consent.

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Organize, manage, and ensure compliance with your customer’s consent preferences using structured consent groups.

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Engage customers at every touchpoint with dedicated support

Customer experiences aren’t just about sending messages — they’re about creating meaningful connections at every touchpoint. Our professional services team helps you build behavior-driven customer journeys that adapt in real time, ensuring every interaction feels intentional and impactful.

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Multi-journey fast-track

Jumpstart your customer engagement with automated cross-channel journeys built and tested by our team.

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Audience structure design

Lay the groundwork for precise targeting with a refined audience data structure based on your marketing strategy.

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Managed services

Get continuous support, performance monitoring, and expert execution to keep your campaigns optimized throughout the year.

Turn one-time clicks into long-term connections

Get practical tips and strategies for creating dynamic, cross-channel campaigns that keep customers engaged throughout their lifecycle.

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Customer experiences aren’t one-size-fits-all

With Acoustic Connect, you can build automated journeys across channels that adapt to your customers — creating experiences that resonate and relationships that last.

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