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Solving customer identity

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How do you identify prospects and customers across tools in your tech stack? It’s not always easy – especially if you’re only able to use identifiers like email address.

Join this encore presentation of a discussion between marketers who have successfully managed this difficult marketing problem. Learn from experts Hillary Evans, Marketing Automation Manager at Wiley Education; Su Sharma, Sr. Manager of Marketing Automation at Meridian Credit Union; and Talal Khan, Director of Data Operations and Marketing Analytics at Revenue Automation.

Featured Speaker
  • Michael Trapani
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    Sr. Director, Product Marketing and Partnership Marketing

    Michael oversees product and partner marketing at Acoustic, and brings marketing experience from companies like Apple, IBM, and the startup space. In his spare time, he enjoys reading boring history books.

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